Sowvital's 2022 pop up in Shoreditch, which involved working with many talented artisans to create bespoke and sustainable installation pieces. Thank you to everyone who helped make this such a memorable period in the Sowvital journey. Thank you to the talented @emilyr.marshall for these photos. We reflected with @nicholassrogers, who led on the design and install of the space, about the vision for 81 Redchurch Street. Our primary goal for visitors was for them to be inspired by Sowvital’s brand values, as well as its products. We wanted visitors to come away wanting to be part of the Sowvital world and to learn about plant care, to appreciate the digital media displays, and to be interested in the ambient pieces we included. It’s not just about the product, it’s about the artwork, the furniture we curated, the events we programmed; it’s about Sowvital as an overall aesthetic and approach to plant care. Discover more at sowvital.com