Freshly harvested coffee cherries undergo a lengthy process before becoming the beautifully aromatic coffees we love to drink. The coffee beans only obtain their unmistakable aroma once they are roasted. During this roasting process, they are heated until they are dry and free of oils, they decrease in weight while the volume increases, and their color changes from green to yellow and finally to the desired brown hue. #DAVIDOFFCAFÉ #worthgoingfurther #coffeeknowledge