🤓I’m coming at you with Part 3 of Hair Myths: Purple Shampoo Edition! 💜 Myth ➀: You can use purple shampoo every day. False, while you shouldn’t technically shampoo every day because it strips your hair's natural oils, I would not advise for purple every day. Here’s why... purple shampoo is a tinted product. Therefore imagine a car window, if I tint that window and tint it again and tint it again, it will be dark. Same with hair cuticle and purple shampoo build-up. For one, you won’t be able to see the shine in the hair, just like you can’t see through a dark tinted car. And two, your hair will get dry which in-turn won’t look healthy. Yes, overdoing it on the purple will dry your hair out. ⠀ Myth ➁: Leaving it on longer makes it brighter. False. While purple shampoo creates ashier tones, this only works on previously lightened hair at a level 9 or 10. (Think inside of a banana 🍌) If your hair is the color of the banana peel, you can actually make your hair look deeper and that statement goes for all colors. Myth ➂: All purple shampoos are the same. Not even close to being true. Professional products will win every day over grocery store products. I highly recommend JOICO Color Balance Purple Shampoo for ashy tones or JOICO Blonde Life Violet shampoo to keep brassy tones at bay. While if you want a day to day brightening shampoo then go with Blonde Life from JOICO. 🧐Let me know some hair myths you’ve come across for a chance to have it featured in a future post. #omgartistry #hairsalon #hairstylist #oliviasmalley #hairhacks #hairinspiration #hairvideo #hairtutorials #hairhack #hairtok #hairvideos #modernsalon