It’s gotta be in the #CreativeHallofFame. It’s hard to imagine a world where Michael Jordan and @nike aren’t inextricably linked. But according to @officialspikelee, who was involved in the Air Jordan line early on, there was a time when some at Nike didn’t think MJ was the right choice for the face of the company. Then-CEO Phil Knight saw the potential in Jordan as Nike’s standard-bearer and went ahead despite those naysayers. The rest, as we all know, is history. 2 weeks until our gala here in NYC to honor our 2022 inductees, including all 3 of these global legends. Visit creativehalloffame.org for tickets to the ceremony. 👇Who remembers this spot and what it did to change the ad game?