doll in 🧈 on @manon.lacroix 〰️ & what a day. thank you so much for your orders. if i’m being honest, this is the first time that i feel a bit icky about hosting a black friday sale. the other years the intentionality behind it really resonated with me / don’t get me wrong. it still does (as in : i did make a list of items i was going to buy this BF & think you did too) but this year things feel different. probably because hosting the sale wasn’t a choice. like so many other small brands this year was interesting & the next looks even more unpredictable. these end of year sales help us start the new year fresh & this season it was needed more so than others. i’m realizing that as we grow, it gets harder to stick to my values (regarding discounts in this example) but please know that it’s a priority of mine to continue to operate with integrity, to figure this out. with that said, i have all of you to thank for making this year such a great growth year for us. i don’t know how we managed to do it amongst all of the challenges but we did, - thanks to your constant support 🤍 my dms are always open to ideas & thoughts on things we can improve. this is a particularly good time of the year to share as i plan what 2023 holds for us 🕊