cew_uk
Sep 28
7
0.09%
Join us for an exclusive presentation of the third wave of Channel 4’s award-winning research Mirror on the Industry - where we’ll explore how much progress the industry has made over the past few years when it comes to representation in TV ads.
Through this insight initiative we uncover the representation of different minority groups in TV advertising, including ethnic minorities, Disabled people and LGBTQI+ people. The latest wave also unpacks the representation of social grade, age, gender and body diversity to explore how extensive representation really is – are there more lead roles and less tokenism?
This project paints a picture of the current landscape, whilst equipping you with the inspiration and advice needed to move forward and create campaigns that champion authentic representation and portrayal.
Where: Zoom
When Tues 11 October, 4-5pm
How: Sign up online via the CEW Events page
Speakers: Sophia Field, Senior Research Manager at Channel 4 and Katya Des-Etages, Research Executive at Channel 4
cew_uk
Sep 28
7
0.09%
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