Innovation lies at the heart of alchemy. We see this through the ancient process of Chrysopoeia. The act of producing artificial gold and silver by melting and transforming less valuable metals like lead and copper. Innovation also lies at the heart of our very own COLOUR ALCHEMY. A revolutionary formula that combines colour with microprism technology, for shades you've never seen before. 📸: @stopforthstudio Hair: @richardashforth + Assistant: egghairclip Colour: @sophielovecolour MUA: @martinaderosa_mua Assisitant: @tony_iva_nov Model: @evang6lion