“It’s insane.” Weddings are “beautiful, emotional, fabulous moments,” says Savannah Engel a publicist who recently expanded into representing individual weddings in addition to supporting clients like Markarian and PatBO. “At the same time, it’s a business, and a lot of people are involved.” • “I don’t think we should ever have a situation where a brand has a pop-up at a wedding,” Engel adds. “If that ends up happening, I’m going to throw up.” • Thank you Mattie Kahn & Town and Country for highlighting my thoughts on the evolution of the wedding industry! I started this venture to amplify the beauty and hard work of every person and detail that goes into someone’s special day, and could not be more excited to grow our community and keep redefining the meaning of PR.