HIP HOP 50 - What began as a crazy idea almost 2 years ago is now finally a reality. The biggest birthday in the world is coming in 2023 !! It's only right we celebrate this momentous event in a manner never before seen! So many things are planned with so many amazing people involved and more joining by the day. This moment is for us to come together, to live, learn and honor a genre that's turned into a way of life. First partner secured and many more to follow !! @massappeal 🤝 @showtime @viacomcbs