Sundae Creative is thrilled to announce that we are now the Agency Of Record for Canada's premium outdoor lifestyle brand @roots ! 😍 Beloved for its comfortable cabin-meets-city style, Roots, a purpose-driven brand, goes beyond delivering on fashion. Since being founded in 1973, Roots has grown its global community of everyday adventurers with the mission of celebrating inclusivity, individuality, diversity, and open-mindedness at every touchpoint. We can’t wait to share what we’re up to with Roots. Stay tuned!!