jessicazweig
Nov 22
1.7K
737
2.13%
Are you a content creator or a consumer? 🤔
Let me paint you a picture...
On @linkedin, there are:
📈 850+ million users (that’s close to a billion, for those counting)
👔 58+ million registered companies
🤳 510+ million users accessing the platform on a daily basis
📉 And only 3 million people creating content on a weekly basis. 

A teeny tiny percentage of people who regularly sharing content are generating 9+ BILLION impressions each week...
As the majority of LinkedIn’s users are clearly consumers (not creators), this is a gaping hole that I like to call whitespace. Opportunity. Potential. 🚀
Today on the SimplyBe. Podcast I talk to Zander Van Gogh, Global Creator Programs Manager for LinkedIn, and got the inside view of what makes this platform tick, and why it is THE space for content creators today.
Now I love me some IG, but don’t sleep on the wide, expansive landscape that is Linkedin today. It’s a place of knowledge. Of sharing. Of thought leadership. And that’s a vibe, y’all.
Check out my conversation with Zander at the link in my bio, and I’ll see you on Linkedin! 💻
xx,
Jess
jessicazweig
Nov 22
1.7K
737
2.13%
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