It’s in the details. For the Mahal campaign, we brought an original Filipino Jeepney to SF, where we restored and customized every detail. The engine was rebuilt from scratch and each song has its very own automotive-inspired logo, printed on the back of the truck itself. Given the project's close ties to SF, we looked to Hitchcock films like Vertigo for inspiration, and also referenced off-road magazines from the 90's for design cues- the digital download card actually looks like a car magazine subscription flyer :) Design: @bijanberahimi with @fiskprojects Photography: @chrismaggio Additional Design: @brodie_kaman Jeepney Restoration: Marc Martinez Styling: @queerbarbie Producer: @beauwalchek CD: @chaz.wick and myself Pre-order avail at store.toro ymoi.com