If you're not prepared to BACK THIS CLAIM UP, steer clear. Read more to learn why. Marketing your product as for all hair types is more complicated than it seems. Here's why! When you're marketing the product, you're more than likely going to inevitably show one maybe two hair types more than the others. This means that your messaging will fall flat or not seem genuine to the under-represented hair types. When you go this route, you are also more than likely going to write the product copy from the perspective of ONE hair type. Amounts to be used, frequency of use, and intended outcome after use will all be based on ONE hair type. See how this can get messy and be hard to keep up with? You'll end up severely underserving the other hair types and ultimately miss the mark on all their educational needs. If you're not going to fully flesh out how each hair type will achieve success with your product, focus your efforts on one or two hair types to keep things simple. #Beautybrandtips #beautybrandexpert #haircarebrandexpert #beautybrandmarketingagency #beautybrandconsultant #haircarebrandconsultant #productdevelopmentexpert #studiomaxwellmarketingagency #dallasmarketingagency #beautybrandmarketing