AN ICON RETURNS: THE ORIGINAL BRAIDY BAG WIN. You asked, we listened. For one day only, we're bringing back our original Braidy Bag for new and old fans of this iconic style. Over the past few months, our team have been busy creating a final run of Original Braidy Bags in a vast range of colours for a very special digital shopping event, on Saturday 13 August. Ahead of the Event, we're giving away an original Braidy Bag to one lucky Club Yu Mei member. To enter the draw, simply: - Like and share this post to your IG story - Tag a friend in the comments below The winner will be drawn via Instagram Live on Saturday 13 August, just before the event drops. Like our annual Archive Events, we've repurposed archival leather offcuts and leftover hardware in order to minimise waste and maximise our recycling efforts. The colour options are all made from offcuts and leftover leather hides, while the black Braidy Bags are all made from second-grade deer nappa. This leather is still beautifully strong and buttery soft, yet may have more scars and natural variation than the premium deer nappa we use for our core range, which is reflected in the lower price. Join the Club at https://www.yumeibrand.com/promo/braidy-bag-returns and receive early access to the Event, and a bonus entry. Yu Mei An Icon Returns: The Original Braidy Bag 10am NZST Saturday 13 August yumeibrand.com 13.8.22 Update: Competition was drawn via IG live at 9.30am NZST 13.8.22 and is now closed. The winner has been contacted. Thank you all for your entries. X