Have a confession to make...😬 I constantly have conversations with clients (and business colleagues) reminding them that marketing is about launching, testing, and tweaking to find the right formula that works. Nothing is absolutely perfect when you first launch a course, an ad, a funnel or a website. It takes time to discover what is resonating with your right fit client and what needs to be changed. I remind them that as an entrepreneur, life is about progress and not perfection. But for SOME CRAZY REASON....I don't always follow my own advice!!! 🤷🏻‍♀️ I am so guilty of holding off on publishing my content, a new funnel or a new campaign for my own business because I get stuck on wanting it to be "perfect". Yup, I still get it... the fear that can sometimes grip you and keep you from making progress with launching your course or your ads or that new business idea you've been dreaming about. But I'm working towards progress and reminding myself to follow my own advice... 💫done is better than perfect... 💫beta tests are necessary in business... 💫progress not perfection. So I guess the first step is admitting... Hello, my name is Lorena and I am a recovering perfectionist. What about you?