Wow! It’s been a week since the first day of @uicc_official’s World Cancer Congress and we are still completely over the moon and just incredibly grateful for the experience to share Uncovered: A Breast Recognition Project with the world. We met with hundreds of advocates and people working in cancer care from places including the Philippines, India, Malaysia, Uganda, the Maldives, Nigeria, Lebanon, China, Brazil, Chad, Algeria and more. ✨ It was so insightful and powerful to hear how Uncovered as a project and Rethink’s mission resonates with others for different reasons relevant to the barriers and issues they face as home. There were important connections made and new relationships formed to continue this work towards better health equity for all in the cancer space. We’re so looking forward to continuing these conversations, and synthesizing all we learned and captured to share with you here. In addition to the Uncovered lounge, we had a few different opportunities to showcase Uncovered and Rethink’s work to different audiences at WCC. Michelle (@michelle_audoin) was a speaker on the Spotlight Stage, sharing her story in such a creative and captivating way on the big stage, including where the idea for Uncovered came from. MJ (@mjdecoteau) had an intimate fire-side chat on all things collaboration and what it means to truly partner with an advocacy organization with lived experience at the centre, joined by Emma Andrews, who the VP of Global Patient Advisory at Pfizer. Jasmine presented an abstract about Uncovered: A Breast Recognition Project and the CTA of the Wish List that was born from it. 🙌🏼 These are some shots of a few of our engagements and conversations! So much inspiration, connection, collaboration has come from attending WCC. More to come. 💗 #wcc2022 #bcam #bcsm #healthequity #breastcancercommunity #breastcancercare #breastcancersupport #breastcancerawareness #breastcancerawarenessmonth #breastcancerwarrior #breastcancerthriver #breastcancersurvivor #breastcancercharity #breastcancerresearch #healthequity #globalhealth #bipocvoices #bipoc #blackvoices #blackhealth #indigenoushealth #storytelling #breastie #thriver