thebemagugu
Aug 22
10K
8.72%
“Finding Beauty”
Thebe Magugu x Adidas Luncheon
This weekend, guests enjoyed a lunch at a secluded boutique hotel in Johannesburg to celebrate our debut collection with Adidas.
The collection pulls from colours and image direction that quite nostalgic, taking cues from references I grew up with like prints pulled from ‘tapeit’ (laminated flooring) or the textural wall of a Spaza Shop because I am incredibly proud of where I am from, it’s where I found my sense of beauty, and I hope this offering reminds people of that.
Purple robes, which served as the invitation, were a memory of the strong royal purple colour robes members of my childhood church used to sing, praise and dance in; later breaking bread as award-winning musician Bongeziwe Mabandla sang music from his stellar “iimini" record.
A vote of deep gratitude to all those involved.
Much love, T
Photographer: Cedric Nzaka @everydaypeoplestories
Drinks: @moethennessy
Food: Mpho Phalane @foodiloveyou_
Agency: Room Studios @roomstudio_
Editor: Khaba Mahlangu @artvillian_
thebemagugu
Aug 22
10K
8.72%
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