Vecci Innocenti SS2023 Direction & editing Lorenzo Torricelli @noplanetishome Design & art direction Leonardo Vecci Innocenti @vecci_innocenti Sound design Mattia Marsullo @ozzyilgiapponese Style @stemmi Hair @alicia.lanzi @victoria_lanzi_ Models Walter, Alex, Bruno, Manny, Frank and David The campaign was shot inside La Palazzina Reale, a section of Florence Santa Maria Novella station designed by Florentine architect Giovanni Michelucci. Trains are passing by a few metres away from this building, yet nobody has time to stop and to admire it. As time passes, this space appears to be stuck in a past that nobody has willingness or need to remember.