This autumn The Female Lead will be taking a new direction and connecting with primary school children, because it is never too early for children to learn all that they can become. “You can’t be what you can’t see” has always been central to our campaign and this new move speaks to the heart of that mission. Kicking off our outreach into this age group is a very special partnership with Disney Princess for their Ultimate Princess Celebration: Time to Shine – a new role model-led initiative that aims to inspire and grow the confidence of young children as they prepare to start school, and the early years that follow. Supporting the campaign are real life role models, and leading the charge is Lioness Captain, @leahwilliamsonn, who recently captained England to Euros 2022 victory and made history by leading the first English football team, male or female, to win the European Championship. Leah was also named one of kids’ most inspirational role models by parents. The Princess Pep Talks, available on Disney Junior YouTube, are hosted and narrated by The Female Lead’s newest and youngest role models yet - YouTubers, authors and kid-trepreneurs Kirsten (14) and Aiyven (13) Mbawa of Northampton. Kirsten and Aiyven join The Female Lead family, after catching our attention as pioneers in their field, educating and empowering children with their stories and enterprise. Find out more by visiting: www.society.thefemalelead.com/disney