It’s time to let our HBCU’s SHINE like LIQUID GOLD in the Uncle Nearest #HBCUchallenge ! 🤩🎉 Beginning on MLK Jr. Day and extending through Black History Month (BHM) and Women’s History Month (WHM), Uncle Nearest is teaming up with retailers, outlets, restaurants and bars across America from January 16 to March 31, 2023, to raise $1 Million for Historically Black Colleges and Universities (HBCUs). 💰 Our most popular Uncle Nearest cocktail, around the world, is the Old Fashioned. So, now we're putting that Old Fashioned to work! Here is how we WORK TOGETHER to make a real difference and continue to be #MoreThanWhiskey : - 👉🏽 For every Uncle Nearest Old Fashioned sold at participating locations such as: restaurants, bars, hotels, outlets, amusement parks, and others listed on http://www.oldfashionedcocktail.com (link in bio), $1 will be donated to the challenge. - 👉🏽 Uncle Nearest will donate $1 for each bottle of whiskey sold at participating online and brick-and-mortar retail stores. - 👉🏽 @reservebarspirits will feature Uncle Nearest Old Fashioned Cocktail Kits, featuring a bottle of Uncle Nearest and bitters from @hellabittersandsoda , the Black-owned bitters and soda company. For every bundle sold, both Uncle Nearest and Reserve Bar will donate $1 to the challenge. - 👉🏽 During the time period, our Whiskey Family can also submit a photo of a homemade Uncle Nearest Old-Fashioned at http://www.oldfashionedcocktail.com. Uncle Nearest will donate $1 for each image received. We see the posts, stories, and direct-messages so we know our #WhiskeyFamily goes hard in the paint to spread the word. Let’s keep that same energy and HIT OUR GOAL as we continue to support the amazing educations of the leaders of tomorrow. 🎓 Remember, this Uncle Nearest #HBCUchallenge ends on March 31, 2023. So LET’S GET GOING! 💪🏽💯 For more information on the HBCU Old Fashioned Challenge, including a list of participating bars, restaurants, and retailers, and to follow along on the road to $1 million raised, please visit http://www.oldfashionedcocktail.com (link in bio). Cheers, fam! And always #DrinkHonorably . 🥃❤️