Here’s how we’re mastering #NationalMensGroomingDay! Earlier this year, King C. Gillette teamed up with NBA star Zach LaVine to highlight their premier Style Master trimmer and tasked our agency to bring their partnership to life. We secured Zach in GQ Sports’ #GQ10Essentials series, which featured the Style Master trimmer as ‘one of the ten things he can’t live without.’ Our Content Team also developed, managed, and produced a 1-minute commercial spot showcasing his grooming regiment and the importance of routine pursuit of success; both on and off the court.