Editorial “Piazzolla ‘78” Dirección creativa @laraschottland @isidrogamarra Model @ma__lara x @notmodelsmgmt Fotografía @isidrogamarra Estilismo y diseño de vestuario @laraschottland Make up y pelo @martupucheta_ asist @andysalamkp Locación @clubciudadbuenosaires Agradecimientos @nataliamartinhm @by_biancadavid @alfonl @bob_honors @mgmt.aleandri @fitosbrissa @tiloconmiel - The editorial project “Piazzolla ‘78” is purely inspired by the impact of soccer on argentinian culture. The name “Piazzola ‘78” comes from the great Astor Piazzola, the greatest tango figure in Argentina’s history, who invented what is called “Nuevo Tango” taking experimental elements from jazz and giving a new complexity to the folkness of tango. As a proud argentinian, soccer was, of course, a big influence for Piazzola, much so that in 1978 when Argentina’s national football team won the Intermational Soccer World Cup, he made an album called “Mundial ‘78” with songs like “Penal” and “Golazo” inspired by the argentinian team and their ability. We took part in a process of designing different characters that would embody the most defined personifications of soccer’s influence on the argentinian individual. Starting with the “The Player”, using an original 1996 national team jersey, with a corset on top, tailored from an original 2010 national team jersey, combined with typical soccer socks, blue stopper boots, and a messy ponytail, representing the pressure argentinian professional soccer players face while on the field, considering the cultural importance of the sport in Argentina. As a detail, we painted the model’s ears blue to signify the typical hands-on-the-ears pose that players make after scoring a goal. ***(Sigue abajo en los comentarios)***