#fragrancenews ! @symriseag launches FRACTIVES® , the first fragrance technology with skin benefits. @firmenichfine inaugurated the new campus in Geneva. At the cutting edge of the industry from both a technology and capacity perspective, the campus represents Firmenich’s commitment to future-proof operational excellence. @mmianalyticsbeauty : With an estimated 62% of women following beauty influencers to learn the latest tips and tricks, the value of the infuencer figure becomes of clear importance to propelling brand's identity. However, a profusion of new platforms and features means co-creating campaigns is increasingly challenging... @guerlain partners with @hiveselfridges t for an exclusive honey-pairing menu to celebrate the launch of the honey-infused Abeille Royale Double R Advanced Serum. Open from 1st September to end-October 2022, on the 3rd floor, Selfridges London #fragrance #perfumery #industrynews #news #fragranceindustry #fragrancelovers #events #influencermarketing #symrise #firmenich #guerlain