Ideas don’t grow on trees, 🌴 but dreams might. Partnering with @att, we brought joy to the @essence Festival with the Tree of Dreams, a LED-covered activation showcasing inspiring messages 💗 from visitors and The Dream in Black NFT Video Booth, where users could pose for a shareable video and mint a custom NFT created by local artist, @theartistjade. 🎨 Watch the video with footage by Giacomo Ferron, courtesy of Float4, and check out our stories for a BTS look into the work 👀