Content! Content! Content! If your brand is in the fashion space (apparel, accessories & footwear) outfit grids are a great way to showcase your product. It shows your consumer how you envision the product being worn & merchandised with other brands it can create a taste level association with brands that already have a presence in the market. With these outfit grids for our client Alpha Industries, we took a canvas and painted it with a few brush stroke to give the background a nice texture. Still life photography on white paper is boring, over done and consumers recognize when a brand is lazy with its creativity. We also took a different lighting approach, most outfit grids are fully lit and we decided angle light towards one side to give the image a dramatic texture. When we presented the content to them we gave them the option to choose between fully lit & dramatic texture, those chose the dramatic texture. With outfit grids make sure your product is symmetrical and the spacing between products is consistent. Our data shows that organic social media posts with outfit grids create more engagement, in Facebook/Instagram ads with outfit grids our data shows more add to cart conversions than ads with lifestyle imagery. #hashtagbk #outfitgrid #wdywt