Innovating Baby Formula Formula isn’t a choice for many babies, it’s a necessity and a life preserver According to the data from the Department of Labor, “roughly 25% of women are back at work within two weeks of birth. According to the CDC, 75% of families have introduced formula in some capacity by 6 months of age Clean Label Project's take on the matter: With Operation Fly Formula, many American families will get to experiment with formula brands that have never been on US food shelves but at the market leaders abroad. Aussie Bubs being one of them and the featured brand within the article. No matter what formula you choose, work with your doctor to choose one that is the best fit for the unique nutritional needs of your growing baby. Look for the Clean Label Project seal to confirm that the product has been independently sampled and tested to make sure you are choosing among the best when it comes to feeding your little one. Read More: https://wholefoodsmagazine.com/blog/innovating-baby-formula/