🚨🚨🚨 New Cover Alert 🚨🚨🚨 For our fifth annual R&B / Hip-Hop Power Players issue, I kicked it with Lil Baby in Atlanta last month at my new favorite brunch spot @toastonlenox (shout-out @chefvharper because the Cinnabon chicken and waffles is 🔥🔥🔥) Point blank, the brother @lilbaby is built differently than most. At 26, he’s grown into a perennial superstar with Giannis-like upside. He’s a permanent resident on the Billboard charts, he’s the mouthpiece for his old neighborhood, and in just a year’s time, he’s morphed into an everyday superhero for the Black community. And even when the cape is off, Baby is still plotting on ways to make things better (George Floyd’s younger brother Philonse Floyd, attorney @attorneycrump and Philadelphia 76ers partner @michaelrubin can attest to Baby’s altruism in our cover story) Plus, he’s even carrying along his street savvy into boardroom meetings. Ask Motown’s chairman / CEO @theethiopiandream why she thinks Baby is the second coming of Hov and she’ll brilliantly answer why. Plus, Baby recently secured the bag time with @motownrecords after he locked in a partnership deal for his label 4PF. Give Baby his 💐 now because he’s a once-in-a-generation superstar. P.S. - my third Billboard cover story is now officially in the books 🏆🏆🏆 🔗: https://www.billboard.com/articles/columns/hip-hop/9609040/lil-baby-billboard-cover-story-interview-2021/ Print issue out Aug. 7 #lilbaby #hiphop #rap #4pf #billboard #coverboycarl #threepeat