We’re happy to announce the launch of the next innovation in the Coca-Cola® Creations project: Pixel Flavored Coca-Cola® Byte, born in the Metaverse but real enough to touch, taste and of course, even drink. Coca-Cola® Byte comes from Pixel Point, an awesome new Island created in @fortnite made in partnership with @teampwr one of the world’s leading Fortnite creator and influencer collaboratives, and arrives in the real world courtesy of our influencer-lead unboxing. And if you get yourself a can (you’d better be quick) You can even play an augmented reality game, inspired by the golden age of 8-bit gaming, on the can (or bottle) itself. Join us on Pixel Point, created in Fortnite (8565-0287-3178), and don’t forget to tell us what you think pixels taste like! 😉 🟪