On October 10th, all Rockford pieces will increase in price. Swipe 👉🏻 to see how much prices have changed over the years. The post above highlights the prices of some of our rings over the past few years, not including the new price increase that will happen on October 10th. From the beginning, we have had one mission: to make the most incredible pieces without compromising quality. If we can make a piece that feels heavier with an extra gram of platinum, we will do it. How about a bigger size stone to make it look more balanced? DONE. But, creating in that style comes with its challenges. Global macro changes like the prices of gold, platinum, and precious gemstones change daily and logistical difficulties of getting materials to our Ateliers in the US. When on US soil, we proudly manufacture every component of our rings from scratch with our team of expert craftspeople. We pay above market rates to train and retain great talent. We value the work they do for us, and they value what we do for them. We wanted to make this announcement to give you enough time to purchase your pieces before our price increase happens on October 10th. Most brands will conduct a price increase, and there is very little you can do about it, not us. Generally, there are two benefits to a price increase for you in the long run: First, those of you who have purchased a ring from us over the past few years have seen its value increase quite dramatically and, in some cases, about +40%. It is a testament to the fact that we never discount or lower our prices unless there is a good reason to do so. Second, The only place you can purchase a Rockford piece is directly from us. We keep things in-house because our pieces are complex, beautiful, and challenging to make. When others have tried to make a Rockford "looking" ring, they have generally failed or realized the incredible complexity of the pieces. Quality is worth it. Rockford is worth it... And there is no pressure to buy today or tomorrow. But when you do, know that it will be an excellent investment, and there is no better time to start your journey than today. Drop any questions you have in the comments below👇🏼