THE SECRET IS OUT YES - Black Friday begins tomorrow at 12pm CST YES - All products, new & old, will be discounted between 10-80% And... YES - This year we WILL provide you an Alphalete experience like never before. THE SECRET SALE - Starting Sunday, Nov 20th - Monday, Nov 28th, we will reveal a DAILY FLASH SALE that will go live at 12pm CST and end at midnight. Get ready.