CRUÈL SS23 ‘A Solus Melancholy’ looks and runway video are live now at cruelinc.com! Get a glimpse of the SS23 Summer/Spring collection, SS23 is an ode to the realization of having to deal with stress. This collection highlights the effects and results of dealing with mental stress that affects the human soul and body. Discover the range of statement styles with wearable avant-garde details for comfortable and imposing looks at our online store. The video was taken by #Siljong during the CRUÈL SS23 Runway Show. Music composed by #Thomasbraths CRUÈL SS23 is live now. CRUELINC.COM ‘A Solus Melancholy’. Express yourself, be CRUÈL. #CRUÈL #SS23 #AMSTERDAM #RUNWAYSHOW