What happens when social media isn't social anymore? • Creeping from the Social Graph towards the Interest Graph, the initial Zuckerbergian vision for social media is changing. Robby Egan, Head of Strategy & Audience at content studio @cm___studios, examines how intention will replace attention in social’s new era. • https://shots.net/news/view/what-happens-when-social-media-isnt-social-anymore • #shots #website #media #film #advertising #creativity #robbyegan #conciousminds #social #socialmedia #industry #insight #newera