fitnyc
Sep 23
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Congratulations to Hua Wen Kao (@huawen1994), Exhibition and Experience Design MA student (’22), who was selected as one of the winners of Prada’s Action in the Year of the Tiger competition, which invited students from around the world to produce their own interpretation of the tiger to raise public awareness about the legendary animal's serious risk of extinction.
Kao’s design, called “Restore Balance,” features a tiger – symbolizing strength in China – and the colors black and white, which represent the yin and yang of Taoism, as well as the balance between humans and the environment. According to Kao, these representations of strength and balance are also inspired by elements of Prada's branding and retail space designs. She shared that the goal of the design is to bring together people from different neighborhoods and cultures, and to raise awareness of Prada’s mission for ecological conservation and efforts to restore balance. “I was honored that my design was selected by Prada,” she said. “This definitely shows how I learned from the Exhibition and Experience Design program, and my ability to create a story from an individual perspective and observations in everyday life.” #yearofthetiger #yearofthetiger2022 #prada #tiger
fitnyc
Sep 23
1.9K
1.88%
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