Reimagining the museum as an integral part of the landscape rather than as an isolated object transformed our approach for the Museum of the Incense Road. Instead of conceiving the museum as a solid mass, its program unfolds into a series of gardens, polyvalent spaces and exhibitions, inviting visitors to connect with the site. Follow the link in our bio to read the full story. #architecture #design #alula #saudiarabia #alulamoments #experiencealula #alulatourism