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🏆AOFF AWARDED 2022 – MENGDIE ZHAO CHINA – Beijing Institute of Fashion Technology BIFT Recipient of the Arts of Fashion Foundation 4-Week Summer Masterclass Program Scholarship Award 2022 at the Cristobal Balenciaga Museum🏆 Models – Tania Vergara & Laura Pino Cuesta XY Models Beauty – El Muñequero Boots – Patricia Mejia CONCEPT – A DISTORTED MOMENT The current fashion industry continues to create false beauty and discipline on the body, gradually deviating from the original intention of fashion which is to give people a better life. Fashion has become a commodity through fashion editors, medias people, designers, and others. Who sets standards of beauty and creates an aesthetic distortion that makes people obsessed with perfect images. 📍PUENTE PEATONAL LA IGUANÁ Fashion, which is a way of expressing ourselves, has fallen into the trap of mercantilism. It has lent itself, not to offer people a better life, but to accentuate the differences between people, the appearance that can be conquered from purchasing power. The concept of image that is worked on is uniforming people and people feel that they cease to be people when they do not reach the degree of representation of apparent beauty. The location of the bridge lends itself as a metaphor, as a walkway through which we can look at the anguish and loneliness of people, in distorted moments of “seeming”. 📌Congratulations to MENGDIE ZHAO & all selected student designers – FINALISTS, presented their vision with RESONANCE as the theme, competing in the Arts of Fashion Competition 2022. Music – Bottler Cicada Rhythm Prins Thomas InFiné Producer & Art Direction – The Arts of Fashion Foundation 🎥Discover the entire fashion film digital presentation RESONANCE via the AOFF website & YouTube channel. tinyurl.com/AOFFVideoFilm2022 Registration is open for INFLEXION as the 2023 theme. #ArtsOfFashionFoundation #ArtsOfFashionCompetition #ArtsOfFashionAward #ArtsOfFashionScholarship #FashionStudentCompetition #InternationalFashionCompetition #FashionStudentAward #SanFrancisco #Medellin #Paris #ArtsOfFashion2022 #Resonance2022 #BeijingInstituteOfFashionTechnology #BIFT #China #Beijing #MengdieZhao
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