“It’s national lipstick day! 💋 For every public, in-feed Instagram or Facebook post on July 29th tagging @smashboxcanada and @sephoracanada together, Smashbox Canada to @blacknorthca up to $5000. The BlackNorth Initiative is committed to the removal of anti-Black systemic barriers negatively affecting the lives of Black Canadians. Its mission is to end anti-Black systemic racism throughout all aspects of our lives by utilizing a business-first mindset. #BeSeen #SephoraCanada #BlackNorthInitiative #NobleCanada” #regram: @sarainfox