So @chihaircare did it again, they reformulated their bleach (CHi Bleach and Shine), and it’s more powerful! . The new Mixing ratio is 1:1 or 1:1.5 and the lift is insane, just watch the video! . . @farouksystems #chi #chicolormasterfactory #chihaircare #farouk #wesdoeshair #reels #hairreels #hairvideos #hairstyles #hairtrends #haircolor #haircolor #hairtutorial #haireducation #hairtransformation #hairfails #hairquestions