🏆A world first 🏆 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We're excited to announce our new collaboration, launching tomorrow at 8pm BST. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Our capsule collection with Pyratex®, a pioneering textile company, is something we have been working on for over a year and will be the first people to bring their latest 100% recycled cotton pique to market in two new styles. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Pyratex® has built a production chain from plant to fabric, offering a fully traceable process that ensures the lowest environmental impact, which is one of the reasons we love it. Here are some of the facts that make this 100% recycled cotton so great.