@rafsimons and Miuccia Prada have been elevating @prada to futuristic heights, and now the duo is taking it further with the high fashion label's Spring/Summer 2023 men’s and women’s collections. ⁠ ⁠ Titled “Prada Choices” and “Domestic Voyeurism” respectively, the House enlists long-time creative collaborator and friend @davidsimsofficial to capture its muses and talents in the campaign. Led by the French actor @vincentcassel, he is joined by the likes of @_jeongjaehyun, @louispartridge_, @hunterschafer, and @guineverevanseenus among others. ⁠ ⁠ The images are inspired by old Hollywood and European movies, capturing voyeuristic moments of innocence with elements of tension. The stark backdrops and equally minimalistic clothes, coupled with endless stares, results in a lookbook that evokes a sense of the unknown. Additionally, the range is accompanied by a @nwrefn-directed film that echoes the immersive experience show-goers experienced during SS23 presentations, titled "Touch of Crude."⁠ ⁠ The catalog is now available online and in-store via Prada as well as in boutiques worldwide.⁠ Photo: David Sims