EmpowHER NY used news stories about racism as the canvas for each frame of a watercolour animation. Each character was hand-painted by Black female illustrators and urged people to address the mental trauma associated with racial hostility. It demonstrates how to combine art with a different medium – in this case print – to give existing content an extra layer of tension or complexity. Skindeep EmpowHER (now @podHER), NY The Bloc, New York 2021 🥇1 Gold Lions 🎗️3 Shortlisted Explore the world’s greatest platform of creative excellence with 200k+ Lion-winning pieces of work at lovethework.com #canneslions #marketing #advertising