This week marks the culmination of over 6 months work and the launch of the 8 Weeks of Play campaign to celebrate @lego 90th Anniversary year! Working with 5 international talent, across multiple markets and industries, it has been a pleasure to be part of something so special for such an iconic global brand. For each talent we created suites of content to bring to life the power of play and creativity for them... Kicking off week 1 saw us travel to Los Angeles and partner with the great @aliciakeys a lifelong huge LEGO fan. Take a look here and stay tuned for more to follow! #LEGO90years @exposurelondon