Bold colour with radiance that holds for up to 8 weeks*. The Preference Vivids collection is so simple to use! Step 1 Always do your patch test 48 hours before use! Step 2 Wearing gloves, pour the colouring bottle contents into the developer bottle and give it a shake for an even mixture. Step 3 Part your hair into small, even sections and apply the colour. Apply conditioner and then rinse thoroughly. *instrumental test **I was produced in a carbon neutral factory - L’Oréal Paris has been engaged in beauty without animal testing for more than 30 years #ForBeautyWithoutAnimalTesting #LOrealParis #LOrealHair #LOrealHairColor #Preference #PreferenceVivids #WorthIt