My work is lighting up @hm’s Times Square billboards, baby! Had the absolute honor to photograph trans, non-binary, and GNC youth of color for a lovely collab between @mpjinstitute and H&M, thanks to @rockpluspaper. We transformed H&M’s flagship location into an experience designed to celebrate these beautiful young folx, including a shopping spree, convos with @elle_moxley and @mjrodriguez7, and a portrait session with meeeee. Swipe to see the portraits! Special thanks to @talaskegrams for snapping the billboard, shot at the intersection of 42nd/Broadway. . . . - Photographer/Retouching: @mattmonathphoto. - Photo Asst: @matthewjamesortiz. - Location: @hm NYC flagship. - Camera: @canonusa. - Capture: @captureonepro. - Lighting: @profoto @profotosharethelight. - Edit: @adobe @photoshop . . . #mattmonath #mattmonathphoto #profoto #profotosharethelight #canon #canoncamera #canoncameras #canonusa #adobe #photoshop #adobephotoshop #captureonepro #captureone #hm #mpji #themarshapjohnsoninstitute #mpjinstitute #transyouth #queer #timessquare #timessquarebillboard #timessquarebillboards #42nd #42ndstreet #broadway #billboard #rockpluspaper