Treating hyperpigmentation requires you to tackle a few angles and that is: 1. Calming inflammation & strengthening the skin barrier: hyperpigmentation is an inflammatory issue and calming the inflammation and repairing the skin barrier is the first important step 2. Regulating the production of melanin: hyperpigmentation is caused by over active melanocytes and controlling the melanin that is regulated alleviates hyperpigmentation. 3. Increase cell turnover: You want to shed dead skin cells, revealing younger and new ones, this helps promote a brighter complexion 4. Skin protection: The sun does cause & worsen hyperpigmentation and by incorporating antioxidants and sunscreen, you protect your skin from harmful sun rays. Personally I have seen a lot of hyperpigmentation serums but a lot of them cover 1 or 2 aspects of hyperpigmentation treatment and not all. The @aestheticsbychioma anti-pigmentation serum is a multi-ingredient and multifunctional product that covers all of those angles. It contains ingredients like Alpha Arbutin, Kojic Acid, Licorice Root Extract, White Willow Bark Extract, Niacinamide, Hyaluronic Acid and Vitamin E. If you join my IG live every evening you would know that I use this serum on my neck every night and in just 3 weeks I am already seeing results. THIS SERUM IS A GAME CHANGER! Rating: 10/10 Price: R219 Available on @aestheticsbychioma website #ad #aestheticsbychioma #hyperpigmentationtreatment #hyperpigmentationtreatments #hyperpigmentationsolution