@WellaCompany is honored to receive the 2022 Global Packaging WorldStar Awards for our 100% recycled aluminum Wella Professionals Koleston Perfect tubes with caps made from up to 100% #recycled plastic, packed in an eco-friendly folding box. This recognition is the highest in the packaging industry given by the World Packaging Organisation (WPO) and is a great achievement for us as we continue on our #sustainability journey! "The development of sustainable formulations and packaging is particularly important to us in R&D. We are proud to be able to contribute to Wella Company’s ESG goals with recycled aluminum packaging," says our Chief Scientific Officer, Peter Coles. #WorldStarAward #WellaProfessionals #KolestonPerfect #WellaCompany