🚨 TRUSS Launch Alert 🚨 ⁠ ⁠ You asked, we delivered! Illuminate your clients locks with tones of vibrant and deep coppers, perfect for anyone who is ready to turn the heat up! 🔥⁠ ⁠ TRUSS Permanent Color is made with low ammonia content to protect the integrity of the hair while being rich in keratin and natural oils to increase shine and conditioning! Our color acts inside the hair fiber by utilizing nano pigment crystals that expand to guarantee perfect coverage and longer lasting color every time. ⁠ ⁠ Our 4 new beautiful shades available now, include 🔻⁠ ➖6.66⁠ ➖7.4⁠ ➖7.47⁠ ➖8.44