We’re thrilled to announce that @maccosmetics VIVA GLAM is partnering with birthFUND and our grant partner The Victoria Project with a $200,000 grant that will directly: 💄 Fund holistic, midwifery-led services for 38 underserved U.S. families 💄 Expand access to safe, compassionate, and personalized maternity care 💄 Ensure mothers receive the care they deserve—without financial barriers 💄 Build a future where every family has the resources they need to thrive This partnership means 38 families will experience safe, supported births—because every mother deserves to be seen, heard, and cared for. When you shop #MACVIVAGLAM, 100% of the selling price goes back to charities creating healthier futures and equal rights for all. ✨ One family. One birth. One lipstick at a time. @Elaine Welteroth