At 3INA we have revolutionised the way makeup lovers can shop their favourite shades across an entire range of products by creating our unique makeup by numbers colour coding system. Instead of hundreds of complicated shade names, 3INA simply uses numbers, creating a Pantone-like catalogue of shades. This means you can find the exact tone you love in a lipstick, liner or even an eyeshadow ❤️ For example, the 503 shade shown above is a universally flattering, perfect pink-nude available in enough products for you to create an entire monochromatic look with 💫 #3INA