New here? Hi 👋🏻 and Welcome! We created Gen See because we don’t want to choose between makeup we love and makeup that’s good for us and the planet, and neither should you. We are all about: 💗 Cruelty-Free 🌿 Vegan ✨ Clean Ingredients 🌎 Sustainability 💜 Ethical Practices 🙅🏻‍♀️🙅🏼‍♀️🙅🏽‍♀️🙅🏾‍♀️ Inclusivity 💯 Transparency 💄 High Performance And fun! Did we mention fun? We're here to make your beauty routine, more than anything, fun 😎