From my 8 must-know influencer marketing trends report - Trend 2: Increased Demand for Performance-Based Campaigns Companies are looking for more performance-based campaigns to ensure they receive a good ROI for their marketing dollars. At Gugu Guru, we are really trying to empower our mom creators with knowledge of affiliate marketing platforms. How to get into more performance-based marketing and really show brands desirable data on how much they’re converting or how much traffic they are driving, etc. #momcreators #momcreator #mominfluencer #creatoreconomy2023 #creatoreconomy #affiliatemarketingforbeginners #affiliatemarketing2023